Summer Regional Workshop - South Padre Island
Small Budget, Big Impact — Let’s Talk Strategy in South Padre!
We’re excited to invite you to the TACVB Regional Workshop where we’ll explore a powerful, budget-smart strategy for destination marketing: Leveraging Local Influencers on a Small DMO Budget. Join fellow destination professionals from across the region for this dynamic session:
Leveraging Local Influencers on a Small DMO Budget
Small DMOs can make a big impact by partnering with local influencers to promote their destinations and events, often at little to no cost. Hear from RGV Taste’s Ivanna Mendoza, Dr. Lynda Luarin, and Adan Garcia of Pollux Castor, on how to build authentic, budget-friendly collaborations that drive results.
Whether you're managing your destination solo or with a team, this session will show you how to build authentic, cost-effective influencer partnerships that truly move the needle—no mega-budget required.
MEETING AGENDA:
12:00pm - 12:45pm - Networking Lunch provided by Visit South Padre Island
12:45pm - 1:00pm - Introductions
1:00pm - 1:45pm - Kathleen Davis: TACVB Initiatives, Programs, Resources, Events
1:45pm - 2:00pm - Break
2:00pm - 3:00pm - Workshop: Leveraging Local Influencers on a Small DMO Budget
3:00pm - 4:00pm - Shirtsleeves Session: Best Practices for leveraging AI in your day-to-day operations, answering the question "What keeps you up at night?" and anything else we may have missed!
This workshop is provided at no cost to you thanks to our partners at Visit South Padre Island. However, spots are limited! Registration closes Friday, June 20th.
Thank you so much to our event partner
