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TDM Certificate Program
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Ready ... Set ... Earn a TDM Designation

What is the Texas Destination Marketer Certificate Program (TDM)?

The TDM program is administered by the Texas Association of Convention & Visitors Bureaus and serves as an educational framework for marketing Texas as a destination for both tourism and group business. The program provides a structure for continuing professional development and is offered to tourism and hospitality professionals.  Click here to read the full TDM program guidelines.

What does TDM offer?

The TDM program offers education and training in 12 disciplines (listed below) with emphasis on best practices in the tourism and hospitality industry. The program demonstrates TACVB's strong commitment to strengthening the knowledge base of employees in convention and visitor bureaus and destination marketing organizations. Upon completion of the program, a professional TDM Designation is awarded.


What are the TDM requirements?

Candidates who earn and receive six (6) certificates including the Texas Heritage/Cultural Tourism discipline and attend the Destination Marketing Principles Seminar will be awarded the TDM Designation and recognition at the TACVB Annual Conference.


 All candidates MUST select a minimum of six (6) disciplines. Candidates have the option of paying a one-time, upfront program fee of $250 prior to beginning the program, or paying for each discipline individually. Candidates interested in pursuing additional certificates, above the required six (6) disciplines, will be subject to a $20/per discipline additional fee.


Please contact the TACVB office for registration assistance by phone at 512-550-3464.


  Texas Heritage/Cultural Tourism
  Sports Sales
  Group Servicing
  Policy & Advocacy


  Facility & Operations




  Visitor Services

  Tourism Sales
  Group Sales



How To Upload TDM Credits & Form to Member Profile?

  1. Log into your TACVB member profile.
  2. Click on “Manage Profile” in the right hand sidebar.
  3. Scroll down to “Content and Features” and click on “Professional Development.”
  4. Scroll to the bottom of the next screen and click on the green+sign to add an entry.
  5. Complete the pop up form (Instructions for completing the form are visible behind it in the background).
    1. Enter the total number of credits earned per TDM discipline (e.g., Administration/Finance, Marketing, etc.).
    2. List the names of the sessions attended for each TDM discipline in the “Description” field.
  6. Upload stamped TDM forms by using the “Attachments” feature at the bottom of the pop up entry form!
  7. Repeat steps 3 and 4 for each selected TDM discipline.
  8. TACVB staff is notified of your entries via email and can easily verify and approve them.

For more information, contact us at or 512-550-3464.

Texas Association of Convention and Visitor Bureaus
PO Box 1256
Denton, TX  76202
Phone: 940-999-1002
Copyright © 2013 by TACVB - All rights reserved.

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