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Main Street Manager

Organization: San Marcos Convention and Visitor Bureau
Date Posted: 11/18/2018
Date Needed: 1/1/2019
City: San Marcos
Location: Texas
Country: United States
Primary Category: Leadership/Management
Salary: $60,000.00 yearly
Type of Position: Full-Time
Education Requirement: Bachelor's
Experience Requirement: 5-10 years

Description & Details

Plans, coordinates, and manages the City's Main Street Program by following the approach and principles set by the National Trust for Historic Preservation. Analyzes, develops, promotes, and implements a comprehensive approach to downtown revitalization efforts to maintain the commercial and aesthetic viability of the historic Downtown City of San Marcos.  



1. Plans, coordinates and manages the Main Street Program:

  • Creates and updates the Program's annual work plan including budget development.
  • Coordinates, updates and submits program reports to the Texas Main Street Program and National Trust for Historic Preservation as required.
  • Solicits sponsorships and volunteers for Main Street events and projects. 
  • Collaborates with outside agencies, and the public regarding various program matters including the assessment and analysis of priorities deemed by the Downtown stakeholders.
  • Coordinates internship program with Texas State University.
 2. Facilitates awareness of downtown revitalization, local businesses, and the City's unique history and character through public relations activities, advertising, and special events:
  • Plans, implements, and partners on events and activities that generate both community and visitor traffic into the downtown district.
  • Participates in Texas State University parent and student targeted events and expos to promote downtown and the San Marcos hotel industry.
  • Develops and disseminates special event information, monthly newsletters, and other marketing materials.
 3. Coordinates and develops economic strategies, marketing programs, and concepts associated with downtown revitalization:
  • Serves as a contact for all current/prospective businesses and building owners and provides information about incentives, grants and historical information established by the City of San Marcos and other Historic Preservation partners.
  • Assists downtown property owners by helping market their available downtown properties to potential tenants, by coordinating technical architectural and design assistance from the Texas Main Street Center; provides guidance and advice on financial incentives and other assistance available.
  • Coordinates activities within the downtown revitalization program. Works with public and private sector organizations to facilitate downtown improvements outlined in the Downtown Master Plan including reuse of existing buildings and underutilized space, beautification, landscaping, streetscaping, public art and infrastructure. 
  • Develops, implements and maintains economic development programs, including but not limited to the analysis and monitoring of business development, business recruitment, business closures, data repositories, and real estate marketing.
  • Serves as contact for development prospects for the Downtown area; serves as an information source for property owners interested in selling or leasing their property; assists and guides investors in connecting with interested parties in the Downtown area.
  • Monitors business development and volunteer-driven revitalization that promotes a Downtown where you can live, work and play. 
  • Promotes a positive message about Downtown through directing attention to signs, public spaces, parking areas, street furniture, public art, landscaping, and promotional material, instilling good maintenance practices and physical appearances. 
  • Utilizes historic preservation as the integral foundation for economic development within the City educating stakeholders about the importance of design quality and long-term planning.
4. Manages the downtown signage cooperative:
  •  Financial assistance of storefront signage for businesses in the downtown business district.
5. Facilitates and serves as staff liaison to the Main Street board:   
  • Coordinates administrative functions of the boards and committees. 
  • Provides the Main Street Board and Main Street Committee's information about current projects and upcoming events.
  • Oversees and provides training for Main Street Board members.
6. Prepares, submits, and monitors annual budget for Main Street Division of Development Services:
  • Plans and manages resource allocations; assures efficient operations and cost-effective practices; manages the collection, analysis and reporting of operational, budget and financial data; analyzes future needs and calculates costs and resource requirements. 
7. Supervises, trains, and evaluates the performance of assigned personnel including review of work for quality and timely accomplishment of duties and responsibilities; provides leadership and guidance to assure that services are provided in compliance with state and Federal laws, City policy and strategic objectives.  

8. Prepares and makes presentations to City Council, City Staff, advisory boards, civic/community groups and other outside organizations and businesses as necessary.  

9. Works with other City staff and departments to provide exceptional customer service to the public and downtown business community. 

  • Required on a daily basis regarding program decisions, problems related to downtown businesses, and general revitalization efforts.
  • Trains and supervises the activities of staff, volunteers, interns, and community service workers.  Liaison to Main Street Board and Main Street Committees.
  • Manages assigned budget, program goals/responsibilities, adherence to the Main Street Program's objectives and guidelines. 



MINIMUM REQUIREMENTS (Salary is dependent upon qualifications)

  • Bachelor's Degree in Marketing, History, Business or related field is required.
  • Five (5) years' experience in economic development, tourism, public relations, non-profit association management and/or marketing or related field. 
  • Must possess a valid Texas Driver's License with an acceptable driving record.
  • Knowledge of operational characteristics, services and activities of the Main Street Program.


  • Must be able to read/interpret building/land development codes, municipal codes and ordinances, regulations, and guidelines pertaining to revitalization; must have the ability to prepare budgets, program/project documentation, reports, and marketing materials.
  • Effective verbal and written communication skills are required; must be able to maintain positive working relationships with City departments and personnel, outside agencies, contractors, vendors, local businesses, and the general public.
  • Flexible hours working nights and weekends.
Physical requirements include lifting up to 50 pounds occasionally.  Subject to vision constantly; sitting, handling, fine dexterity, hearing and talking frequently; standing, walking, lifting, carrying, pushing/pulling, reaching and foot controls occasionally; kneeling, crouching, crawling, bending, twisting, climbing and balancing rarely.
Working conditions involve occasional exposure to variable weather conditions when conducting events is involved.


How to Apply / Contact

To apply, visit 

Click on the green apply button at the top of the job description. 

Texas Association of Convention and Visitor Bureaus
PO Box 8665
Round Rock, TX  78683
Phone: 512-550-3464
Copyright © 2013 by TACVB - All rights reserved.

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